Ad Campaigns, Daily Budget &Targeting Locations

Once you have a goal, website, and landing page, you are ready to sign up for Google AdWords. Learn by doing. The Campaign level is where you set your daily budget, language targeting, location targeting and ad distribution preferences.

Ad Campaigns & AdGroups

In my experience, it has been beneficial to create multiple campaigns so that you can experiment with different parameters and compare the results. Keep the campaigns that work well; delete campaigns that do not work well.

Google Adwords lets you create up to 25 campaigns per account, with up to 100 AdGroups per campaign as of this writing. It's important to organize your keywords into separate AdGroups to maintain finer control over the ad text for each keyword.

If you had one AdGroup for the following keywords: "work at home", "online money", and "part time jobs", then the ads created for that AdGroup would have to apply to all of the above keywords.

If your ad text reads: "Earn extra money online" and this ad is showing for the other keyword phrases in the same AdGroup, then someone searching for 'work at home business' probably will not be inclined to click on your ad that is focused on people searching for "online money".

The way to be sure each ad is focused on the exact keyword phrase being targeted is to have a separate AdGroup within your Google Adwords account for each keyword phrase, and ad text that exactly matches that phrase. For example, an AdGroup named "work at home" with the keywords "work at home opportunities", "work from home business" and "work at home jobs" can have an ad with text that reads "Work At Home $200 Daily " and the people searching for "work at home" will see the ad most relevant to their search term.

Create a separate AdGroup for "online money","part time jobs" etc. Now you can create ads with text that matches the exact keyword phrase for which people are searching.

Your Daily Budget

Your daily budget for your campaign is the ceiling on your daily spending. You can set this number at whatever you want. It is a good idea to start out with a relatively low daily budget while you refine your AdWords effectiveness. As your ad campaigns succeed and bring you more business, you will likely want to increase your budget.

Start with a daily budget of about $10 to $15 per day and gradually increase this amount as you fine-tune your approach.

Targeting Locations

Choose the language you want to target, and then the countries or territories. This requires some thought. Can you offer your product or service globally, in just the United States, or in just your city or region ? You can target your campaign to the world or to specific countries, regions, states, or cities.

For even more precise targeting, you can even target your campaign to a certain number of miles from your business or even an area bounded by coordinates.

Now, search for the countries where maximum Click Bank info products are purchased online ? Based on the sales stats displayed on info products, USA, UK, Canada and Australia should be your initial target. Here you will receive best conversion rate for your product. If you choose to display your ad worldwide or in non english language countries, clicks will come from all over with less sales, so you will be spending more money per sale.

So this would be wise to select above said 4 countries for promotion of your product in initial phase, later you can expend to more countries, depending upon your success.